The NewFronts annual event in New York showcases Twitter's premium video solutions to advertisers through digital content presentations. It featured live demonstrations and dimensional spaces mirroring the Twitter timeline, highlighting trending content like the MET Gala, NBA playoffs, the Olympics, gaming, crypto, and more. It accommodated over 300 guests in-person and thousands virtually.
 

Supported by a dozen XFN teams, New Fronts 2022 earned praise by our Head of Events as "one of Twitter's best events to date." My role involved designing the logo and branding for NewFronts, guiding our agency partners to visually ignite the narrative that "If it's happening in the world, it's being watched on Twitter."