Archive of BRANDING
Shark Food App
on August 18th, 2010 in BRANDING, GRAPHICS, INTERACTIVE by melanie | No CommentsShark Food is an iPhone game I’ve been working on the past year with Blue Lobster Studios. It’s an intuitive touch-based game about a shark working his way back up the food chain after being turned into a helpless angelfish by a group of angry magical whales. There are over…
Continue reading...Asian Art Museum
on August 4th, 2010 in BRANDING, WEB by melanie | No CommentsThis is the final project for my Digital Identity class. My partner, Jen Van Der Henst, and I had to pick an existing brand and completely rebrand it. We chose the Asian Art Museum in San Francisco because we felt that it needed a modern, yet still traditional revamping. We…
Continue reading...Fat Wong’s Kitchen
on August 3rd, 2010 in BRANDING, WEB by melanie | No CommentsFat Wong’s Kitchen is a popular Chinese restaurant in San Bruno. They contacted me in need of a basic XHTML/CSS site with custom graphics. The main point of the website was to have their customers see their menu online. After establishing site structure and talking with the owners, they chose…
Continue reading...Creature Crunch Cereal
on August 3rd, 2010 in BRANDING, MOTION by melanie | No Comments‘Creature Crunch Cereal’ is one of my first motion graphics assignments. It’s pretty humorous seeing it again. It incorporates moving type, voice-over’s, branding, sound design and some character design. Role: Motionographer, Identity Design, Character Design
Continue reading...Gilbert Chan Photos
on August 1st, 2010 in BRANDING by melanie | No CommentsGilbert Chan is an aspiring photographer from San Francisco. He was looking to create a logo to brand himself and place on his images. He was initially adamant on incorporating a script ‘c’ & ‘g’ to imitate his signature. In the first round of mockups, I added my personal take…
Continue reading...Minato Restaurant
on July 30th, 2010 in BRANDING by melanie | No CommentsMinato is a restaurant located in San Jose’s Japantown. I was a frequent patron to their establishment and wanted to use their logo for my identity design class project. Minato’s old logo had a dated font style and was lacking iconography. In my revamping, I decided to keep the original…
Continue reading...The Magic of Dance Dvd
on July 30th, 2010 in BRANDING, GRAPHICS by melanie | No CommentsThe Magic of Dance DVD is one of five DVD designs I produced for Jeanne Robinson Dance Art’s recital series. I was given a lot of creative freedom and worked around the title to create this magical ballet theme. I used the specifications to determine the layout and how to…
Continue reading...NoLogo Tees
on July 30th, 2010 in BRANDING, WEB by melanie | No CommentsFor my user experience class we were to work as a group of 7 to create a project where we design and organize content into information structures that encourage users to browse, search and explore. We took projects from concept to completion, including, time management and task sequencing. Emphasis was…
Continue reading...Screenleaf
on July 30th, 2010 in BRANDING, SLIDER by melanie | No CommentsScreenleaf was a web start-up similar to Twitter that utilized user generated real-time content to share information among users. Unfortunately, the project fell through in 2009 and isn’t live anymore. The logo was created working around the client’s desire for a leaf logo. The main point of the website was…
Continue reading...Evolution Exhibit
on July 30th, 2010 in BRANDING, GRAPHICS by melanie | No Comments‘Evolution Exhibit’ is an example of what a promotional poster for California’s Academy of Sciences’ Nightlife would look like. The graphic was done in Photohshop and Illustrator. The logo was created around the theme of evolution, change, and progression. Role: Graphic, Logo, & Image Manipulation Designer
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